St. Moritz is the most dazzling winter sports resort in the world. Its name is a protected quality brand and stands worldwide for elegance and class. Winter tourism was invented here in 1864, and to this day, it is celebrated nowhere else with more style. Guests from all over the world love the modern alpine lifestyle, characterized by the best powder snow in the Alps, top-class hotels that set standards in every pampering category, high-profile events with international appeal, and excellent shopping opportunities in a small area.
